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Content Marketing

How Content Marketing Works

If you are an owner of a business and want to stand out from the competition, content marketing is something you should really put your efforts in. As we all know, traditional marketing strategies are becoming less effective on a daily basis. That is because the world has basically moved online, so marketing had to…

Magento 2 product categories

Product categories are key to building an effective catalog and user navigation to help customers find the products they want as easily as possible.The user category structure in the main menu can affect user experience and performance. As a best practice, it is usually best to identify one top category and avoid that there are…

SEO Link building|Digital marketing light bulbs|embed links image or text||Creative SEO Link building|

SEO Link building

When it comes to SEO, there are numerous things you can do to improve your ranking on search engines. One of the most important parts of SEO – and simultaneously one of the hardest – is SEO Link building. You want to create a network of links on other sites (backlinks) that lead back to…

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What to do if you end up on the Yandex Blacklist

Yandex is a russian international corporation specializing in internet services and products. It is incorporated in the Netherlands and primary used by the public in Russia. Yandex is ranked as the 4th largest search engine in the world. Yandex’s main competitors on the Russian market are Google, Mail.ru, and Rambler.Yandex Safe BrowsingYandex Safe Browsing verifies…

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E-Commerce Testing (WooComerce, Magento)

Since its introduction, the Internet has rapidly gained more and more popularity to the point where it is absolutely the go-to media of today. Everybody is online on a daily basis, be it surfing the web, reading the news, hanging out on social media or even conducting a business. It has come to the point…

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How critical user journey can help your website

Critical user journey is a path that user may take to reach their goal when using a particular website. When designing websites, user journeys are used to identify the different ways to enable the user to achieve their goal as quickly and easily as possible.The example below shows  a webshop that provides food for pets….

affiliate marketing

Affiliate Marketing: What Is It and How to Get Started

You’ve probably heard about many types of marketing: inbound marketing, pay-per-click, email marketing, social media marketing and so on. So now you may be wondering: what’s affiliate marketing? To put it in simple terms:Affiliate Marketing is a system where you as an affiliate make money by promoting other people’s products and receiving a commission for…

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Flat Design in Website Development

Website development is the process of building websites or web applications (apps). If we consider the process of building a website we can see that it consists of two things. The first is programming, or writing the code of a website. The second is design, or creating the website’s layout and visual identity. In this…


3 Elements of Good Corporate Design for 2019

Sometimes it’s hard to define the design. Design refers not only to graphic design but also to design strategy. It is used in a variety of industries, such as web design, corporate design, engineering, and architecture. Companies with strong corporate design and identity tend to gain an edge over their competition. This happens because people…

seo trends

SEO: How to Increase Your Visibility in Search Rankings in 3 Steps

If you’re in any way involved in modern business practices, you’ve probably heard of search engine optimization, also known as SEO. Companies use search engine optimization techniques:to boost visibility in search engines,to get traffic to their websites,to achieve their business goals.But what exactly is search engine optimization? How can you rank higher in the search…

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The Importance of UX Design in Modern Business in 2019

In modern digital business environment, where companies have to compete for user attention like never before, a good user experience has become crucial to business success. With over 3 billion users today, the internet has become the world’s leading marketplace. But how can companies and organization differentiate themselves from their competitors? Users have come to…

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How to create an online shop in Switzerland in 9 steps

To create a successful online shop in not a small task. In this article you will get all the necessary information you need to be successful. Before you start selling products you need a plan with a clear outline that we define all the mandatory steps you need to cover: Product/Suppliers Legal Domain name Customers…

inbound marketing

Inbound Marketing: What Is It and Why You Should Use It

If you’re reading this you’re probably thinking about implementing inbound marketing methods in your business. In this post I’ll show you what inbound marketing is, what the three stages of inbound process are, and what makes up a good inbound strategy. Inbound marketing is the process of attracting visitors before they are ready to buy…


Top 9 web application trends in 2019

Success of your website is depending of your ability to stay current on web design trends. As the industry progresses there are everlasting changes in terms of visuals and technology. A website that looks modern and polished today could look outdated and cheesy in a few months time.Thats why it is important to know the…